Product and fundraising advisory for motorcycle licensing platform.


Project Summary




Client Location

London, United Kingdom.

Project Dates

June - December 2017

Project Summary

Pitch deck review, fundraising advice, product strategy ideation.

Project Goal

Helping RideTo find product direction, traction and successfully fundraise.

The Team

Product Labs - Los Angeles.

Product Labs Role

Product Labs provided product strategy, roadmapping and product advice for motorcycle licensing comparison service and platform RideTo.


Project Highlights


Product advisory that led RideTo to launch their MVP and successfully raise their first round of investment.

Gaining product traction and investment

Product Labs worked directly with RideTo’s founder, James Beddows, to help the team find product market fit, launch their first version of their comparison platform, which ultimately led to RideTo successfully raising their first round of investment.

Interested for More?


Further details of this client project are available.


Provide is with your contact details and we will send you our client case study on RideTo, providing further insight into the product development work completed on this project.

With first-mover advantage, Digital Product Labs® together with the RideTo team helped secure their first round of capital and launch their MVP product which immediately started to gain traction with eager to learn motorcyclists in London.